Subscribe to Newsletter
Monthly Newsletter: Join more than 3,000 African literature enthusiasts!
Subscribe for African literature news, and receive a free copy of our "Guide to African Novels."

There is a myth that says Africans do not read and if you want to hide something from them put it in a book. A Lagos-based start-up company, Bambooks, is out to prove that these statements are indeed false and that Africans especially Nigerians love reading books.

On Thursday 22nd November, Bambooks held a Press Conference to launch their mobile application, which stands as Nigeria’s largest digital library.

Bambooks offers users access to thousands of eBooks, magazines and comics from any internet connected device including mobile phones, tablets and computers.  From romantic fiction to entrepreneurship, self-help, religious, and educational books, there’s something for every reader. Users simply go to the website or download the Bambooks mobile app from the Google Play store or App Store for free and sign up to start reading. Moreover, Bambooks offers an affordable membership plan that gives users unlimited access to the library; with a N500/per month and an annual plan of N5,000/yearly, users can subscribe using their debit cards or bank accounts.

Bambooks is a subsidiary of iConcepts, a leading technology company that pioneered the mobile content business in Nigeria and launched some of the first VAS services in the country such as CNN Breaking News alerts, Sky Sports, ChannelsTV news and Ring back Tunes. Their subscription services generated over $15m in revenues for the mobile operators in an industry that grew to a market size of $250m.

Nigeria has the largest mobile market in Africa with over 160 million connected lines and 100 million mobile internet users. With plans to expand across Africa, Bambooks is eyeing the 450 million subscriber base which is expected to grow at 5% CAGR over the next few years. The penetration rate is forecast to reach 50% by the end of 2023 and 52% by 2025. According to Seun Ashaka Head of Content Acquisition, “Information is available to anyone that has access to the internet and mobile phones have become so smart you can do almost anything with them. We estimate the publishing industry across Sub Saharan Africa to exceed a billion dollars in annual revenues by the end of 2018 and expect authors on our platform to earn a significant share of the market”.

It is a well-known fact that distribution of physical books is a major challenge in Nigeria with little or no bookstores and libraries across major cities in the country. These infrastructure problems lead to low literacy levels and poor reading habits as many Nigerians don’t have the resources to travel long distances or buy physical books at prices way above their purchasing power. Scarcity of books also fuels the increasing trends of piracy with annual revenue losses to legitimate content owners running to the hundreds of millions of naira. Bambooks solves all these problems through their digital publishing platform and hopes to inspire a new generation of writers and content creators.

For Ugo Okoye, Founder & CEO of Bambooks, “Bambooks will not only entertain and educate people but also improve literacy levels, break the cycle of poverty and create a better future for Nigerians”. Bambooks also seeks to empower local authors by distributing and monetizing their craft across Nigeria and the continent.

 

 

Tags: , , , ,

No comments yet.

Leave a Reply

Welcome to Brittle Paper, your go-to site for African writing and literary culture. We bring you all the latest news and juicy updates on publications, authors, events, prizes, and lifestyle. Follow us on Twitter and Instagram (@brittlepaper) and sign up for our "I love African Literature" newsletter.

Monthly Newsletter!

Subscribe for African literature news, and receive a free copy of our
"Guide to African Novels."

Archives

Chika Unigwe Calls Out Seun Kuti for Ignorant Comments on African Women and Feminism

chika unigwe and seun kuti by kemifilani.com

The long struggle of Nigerian entertainers with gender expectations, and in particular what feminism actually is, is well documented. From […]

Cassava Republic Shortlisted for Small Press of the Year at the British Book Awards

Photo credit: The Book Banque.

UK-based Nigerian publishing company Cassava Republic has been shortlisted for the British Book Awards’ inaugural Small Press of the Year […]

Someone Has to Tell These Stories | Interview with Poet Chibụìhè Achịmbá

Chibụìhè Achịmbá (3)

Chibụìhè Achịmbà is a queer poet, essayist and photographer from Nigeria. He is a 2018 Fellow of Ebedi International Writers […]

Chigozie Obioma Treats Madison to An Orchestra

chigozie obioma madison wisconsin

As part of the Wisconsin Book Festival, Chigozie Obioma was in Madison, Wisconsin, on February 6, 2019 to discuss his […]

What Really Is Political Correctness? The LGBTQI+ Struggle, Western Reactionaries, and the Sociohistorical Context Encouraging a Literary Magazine to Provoke | Kamau Muiga

political correctness is - by Dave Kleinschmidt via Flickr - GRAPH

1. Every year thousands of students would pour into Nakuru Town’s Christ the King auditorium in all their cultural beauty […]

Sarah Waiswa’s Twitter Thread on African Women Photographers Is a Visual Fest

sarah waiswa thread

Recently on Twitter, the Ugandan-born Kenya-based photographer Sarah Waiswa gave us a curation of stunning photos by African female photographers. […]

Thanks for signing up!

Never miss out on new posts. Subscribe to a digest, too:

No thanks, I only want the monthly newsletter.